Direct Response Marketing is a type of marketing that seeks to elicit an immediate response from consumers. It is done through ads that directly ask viewers to take action, such as click on a link, call a specific phone number, or make a purchase. Brand building, on the other hand, is a long-term marketing strategy [...]
Rebecca and I took the kids to Toys R Us’s going out of business sale. We went to both stores, Transit and Sheridan. On the way to and from, Lillie was discussing her “boyfriend” Sam, and how he takes her favorite color marker, so she takes his and then they trade. Lillie is 5 years [...]
Entrepreneurship is a journey. If you've never built a business before, if you're not making at least seven figures a year, that's a sign that you haven't mastered the skill set yet to become an expert at something. Entrepreneur and founder of Self Made Man, Mike Dillard, says a single skillset one needs to [...]
One of the biggest problems small agency owners face with marketing is that they aren’t seeing the return on investment that they’re looking for. They’ve never been taught to market and advertise like a small agency owner. Most owners look at marketing as an expense. That thinking is all wrong and doesn’t get many [...]
Direct response marketing is about spending money to make money and being able to measure and track response. Through his business, chiropractic marketing consultant Ben Altadonna of Altadonna Communications, Inc, has been recognized as a direct response marketing expert for his impact in the chiropractic profession, showing over 7,000 doctors of chiropractic ways to grow their practices. Learn [...]
Imagine a one-of-a-kind course designed for entrepreneurs and small business owners who seek to educate themselves and have a tighter grasp of the worldwide web. Dan Klein of JobKilling.com discusses how direct response marketing can masterfully orchestrate web design, lead generation, social media, paid ads, search engine optimization (SEO), copywriting and conversions for your [...]
Today, entrepreneurs looking for an edge depend on health and wellness coaches to help them increase their focus and energy quickly so they can maximize their moneymaking capacity, day-to-day performance, and transform not just their bodies, but also the way they live, feel, and see themselves when they look in the mirror. Travis Dillard, [...]
Most successful companies with continuous growth have effective systems and strategies in place. You need a systematic approach to your entire business, starting with laying a clear and strong foundation to market your company effectively. John Nguyen of Open Design discusses how his exclusive program, CMOP (Chief Marketing Officer Program), assists companies to achieve [...]
